Great Fundraising

Would you like your fundraising program to be truly great?

-Do you struggle with engaging other people (board members and staff) in the fundraising process
-Are you tired of not getting help from others?
-Does it feel like other people are stalling the important work of your development office?
-Are you ready for things to start improving?

We’ve heard it before. Fundraising is all about relationships – both with those outside of our organizations and inside our organizations. Since starting in fundraising 18 years ago, I’ve seen it time and time again: fundraising professionals struggling with growing advocates from within their organizations (and yes, I’ve certainly struggled with this as well).

To be truly great, we need to have truly great communications. Join us as we explore some ways to overcome this internal struggle and to begin taking the steps to building a strong (and ultra-successful) fundraising team. We’ll cover four characteristics of Great Fundraising teams, the role of the development office and introduce four communication styles.

Key takeaways:
4 qualities of development offices that help them get great fundraising results (you’ll want to share these with your board and other staff leadership). These are from the recent study, Great Fundraising, by Adrian Sargeant and Jen Shang and commissioned by Clayton, Burnett and Associates).

-Why fundraising is everyone’s job (and how you can persuade others to do their part)
-How you can get out of your own way when it comes to communicating with both internal and external stakeholders
-Ways to effectively persuade others to help
-How to learn more about building teamwork, increasing your fundraising results and persuading others

Kirsten Bullock, CFRE, MBA is a nonprofit coach who works with entrepreneurial nonprofit leaders to help them involve more people in their organizations and raise the money they need. She earned her designation as a Certified Fund Raising Executive in 2002.

Since 1995, Kirsten has worked with health care organizations, social service providers, national and local ministries, and international membership associations. These have included organizations such as AIDS Interfaith Ministries of Kentuckiana, Presbyterian Women National Offices, Community Health Centers, Inc. and the Institute of Internal Auditors Research Foundation.

Kirsten is currently serving as immediate past president of the Association for Fundraising Professionals Greater Louisville Chapter. She is an AFP Master Trainer and has presented for the Indiana Library Federation, Business First (Louisville), Kairos Prison Ministry International, Steward’s Staff and Boys and Girls Clubs of America. In addition, she compiles Kirsten’s Fundraising Headlines Blog, authors the Growing Your Donors blog and is the author of Simple Steps to Growing Your Donors.

Kirsten is a licensed fund raising consultant in Kentucky. She holds a Bachelor’s Degree in Social Work and a Master’s of Business Administration. When not working to equip and empower people in the nonprofit sector, Kirsten sculpts, is attempting to learn to speak Danish and enjoys living in the Highlands in Louisville, Kentucky with her husband Rob.


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