NEFLIN Library Website Series: Part 2 – Content Strategy: 3-Part Webinar

A well-designed website can mean the difference between an informed library user and a confused one. With a focus on the needs and wants of the library user, Aaron Schmidt will help you develop the skills to make your library website easier to use and more interesting.Topics that will be covered include:

• Determining the purpose of your website
• Identifying your users’ critical tasks
• Wrangling content
• Writing for the web
• How and when to conduct usability tests

Library Website Series: Part 1 – Usability and Conventions (6/12/14)

Library Website Series: Part 2 – Content Strategy (6/19/14)

Library Website Series: Part 3 – User Research Methods (6/26/14)

Virtual Trainer: Aaron Schmidt, Influx Library User Experience Consulting

In the past ten years Aaron Schmidt has been a circulation clerk, reference librarian, and library director. Currently he is a principal at Influx Library User Experience Consulting and maintains a library and website usability weblog, walkingpaper.org. Recent projects include researching the future of summer reading programs for the Public Library Association, and organizing and facilitating a “Library Innovation Exchange” with library organizations in Mexico City.
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This is an online class. Access information will be emailed one week ahead.

NEFLIN Webinars are open to library staff in Florida only.

Cost: NEFLIN classes are free of charge for Florida library staff. Registration is required for all classes and NEFLIN members get priority.

Cancellation Deadline is 9 am on Tuesday, June 17.
Otherwise, no show fees may apply. See all NEFLIN CE policies at http://www.neflin.org/cepolicies.